When you are considering starting your own website or blog one of the first things that you need to think about is what domain name you will be using for it. If you don’t know what a domain name is, a domain name is the web address that you type into your web browser window to take you to a particular website. Something like google.com, ulterios.com and so on.
The domain name that you choose to use for your website or blog is more important than many people think. This article will point out a couple of the reasons why the domain name and the spelling of the name that you use for your website or blog should be considered to be very important, and why you should put some serious thought into which domain name you choose to use for your site.
First off, the domain name that you choose to use for your website or blog is the name that you will be known by as far as your website visitors and potential website visitors. So, put some thought as to what you want your site to be known as. You don’t want something that looks or sounds strange, but something that has a good ring to it that people will easily remember and be able to spell correctly. When someone tells someone else about your site, you don’t want the person to forget the name or not remember how it’s spelled. That defeats the whole point of having a good domain name.
The spelling of the name is a very important factor to consider when choosing your domain name. Some people like to use alternative spellings for words or letters, sometimes because the correct spelling is already taken. Doing this can and will cause you to loose some visitors and potential visitors to your site.
As an example, if you are selling boots and want your domain to be boots.com, you will find that the domain name is long gone. Because of this some people will choose something like bootz.com or bootzz.com, depending on what’s available at that time. This will cause you to loose a certain amount of visitors to your site form people typing in boots.com since that’s the usual way it would be spelled.
Also, many people that will tell others about your site won’t actually spell it out but just say it to the person that they are telling about your site. Then that person who was told about your site will go and just type the name in how it sounds or how it is normally spelled thus causing you to loose that potential site visitor and potential customer. That potential site visitor/customer will just end up going to someone else’s site and maybe even your competition.
Another thing to consider when thinking about using an alternate spelling of a domain name is that some people will see an alternate spelling of a word or name as cheap and/or just a hack and not a good site. Sad to say but there are many people that will judge a website or blog by it’s name, and that’s why the spelling of the domain you choose to use for your site should be thought about from many different viewpoints before you go and register the domain name.
Now, I’m not saying that just because you choose to use an alternate spelling for a word or name in your domain name that it will mean failure. I’m just saying that it can and probably will cause you potential visitors and/or customers if you are selling a product, service or something else on your site. Sometimes though these alternate spellings are the only thing available since all of the normal spellings or a name or word are already registered and owned by someone else. If there are no other options but to use an abnormal spelling for your domain name, make sure to use one that is going to make the most sense and will be fairly easy to spell for your site’s visitors.
So make sure that before you go out and register the domain name that you will be using for your website or blog, you take some time and put some serious thought into the name. Never underestimate how important the domain name that you choose for your website or blog is and how the domain name can impact the success of your site.
If you have a comment, question or something else to share, please leave a reply below!